U.S. Polo Assn. Returns as Official Sponsor of Polo in the Park 2026
15.08.2026
Some partnerships simply make sense.
For the third year in a row, U.S. Polo Assn., part of STARTEX, returned as an official sponsor of Polo in the Park - bringing together the world of polo, fashion and the sporting heritage that has shaped the brand for more than 130 years.
Hosted by Copenhagen Polo Club at Bernstorffsparken, the event once again brought together the sport, its community and the lifestyle surrounding it.
For U.S. Polo Assn., it was also an opportunity to return to where the story of the brand began: the sport of polo.
More than a fashion brand
The connection between U.S. Polo Assn. and polo goes far beyond a logo or an aesthetic.
U.S. Polo Assn. is the official brand of the United States Polo Association, one of the oldest sports governing bodies in the United States, founded in 1890.
That heritage has shaped the identity of the brand for more than 130 years and continues to influence everything from its collections and visual universe to the lifestyle it represents today.
It is what makes U.S. Polo Assn. more than a fashion brand - and what made an event like Polo in the Park such a natural fit.
Where heritage met Copenhagen
Set in the surroundings of Bernstorffsparken, Polo in the Park brought the world of polo to Copenhagen for a day that centered around sport, atmosphere and community.
For U.S. Polo Assn., the event created a setting where the brand could be experienced in the environment that inspired it.
The sport. The horses. The players. The traditions. And the distinctive lifestyle surrounding the game.
Rather than telling the story behind U.S. Polo Assn., Polo in the Park gave us the opportunity to bring that story to life and connect the fashion collections of today with more than a century of authentic sporting heritage.
Back for the third year
This edition marked the third consecutive year with U.S. Polo Assn. as an official sponsor of Polo in the Park.
For STARTEX, continuing the partnership with Copenhagen Polo Club was about building moments that feel authentic to the brand and creating experiences that strengthen the connection between its history and where the brand is today.
Once again, Bernstorffsparken provided the perfect setting for a day dedicated to the sport, community and lifestyle at the heart of U.S. Polo Assn. - and we were proud to be part of it.
