The official brand of the
United States Polo Association.

Elegance, quality and timeless American style since 1890.

U.S. POLO ASSN. is the official brand of the United States Polo Association - founded in 1890 and rooted in one of sport's oldest and most exclusive traditions. Today it is a global lifestyle story about elegance, quality, and a distinctive interpretation of American sporting heritage.

With distribution in over 190 countries and more than 1,100 dedicated stores worldwide, U.S. POLO ASSN. is one of fashion's most widely recognised license brands. At STARTEX, we are responsible for designing and developing the collections for the Nordic market - bringing the brand's polished aesthetic to a Scandinavian audience.

The brand offers clothing, accessories, and footwear for men and women. From classic polo shirts and smart casual everyday wear to seasonal collections with clear references to polo culture's visual identity. The silhouettes are timeless, the quality is consistent, and the expression is always polished.

For STARTEX, U.S. POLO ASSN. represents a strong commercial opportunity in the segment for classic, accessibly priced fashion - with a brand identity that speaks to a broad and loyal customer base across ages and channels.